Monday, June 27, 2016
WOULD A SPIDER LIVE?
The other day I passed a pretty large spiderweb in a tree truck while mowing the grass and with each lap I took, it got closer to the blades. Soon a portion of the web was damaged and the rest was filled with lawn clippings. The weed wacker finished the job of removing the web to the point that it was inadequate for catching flies and such. That brought me to this question, what would happen if the spider was too lazy to rebuild it's web? What would happen if the spider was offended or defeated that it's web keeps getting ruined over and over again? What if the spider kept putting it's web in the same tree at the same spot and this kept happening over and over again and refused to change? I would imagine our life is much like this parable.
In business, it's important to have a huge SEO web to catch the attention of your potential clients. This web is only good until your competition makes a newer or larger web and this progress is typically made daily. This means that you're SEO web becomes more irrelevant and ineffective every day it remains stagnant. You'll need to focus on an SEO campaign that constantly updates your web with relevant and interesting information in addition to growing your web in different directions. What would happen if a company wasn't interested in advertising their products or services? This is a very real life scenario for small businesses with a limited budget.
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